Marketing Strategy

sales & Marketing

How can we help?

Sig provides expert sales & marketing services for the leisure, hospitality and tourism industry. What we offer is completely bespoke. We create strategic plans based entirely from your business aspirations and objectives.

Sig can help:

  • identify new revenue streams
  • create both strategic and tactical marketing plans that deliver results
  • map out strategies to increase your sales
  • advise on yield & rate strategies and suitable technology to assist you
  • deliver effective training and coaching for your sales and operational teams
  • advise on suitable and cost effective systems for everything from CRM to PMS and payment gateways
  • create memorable marketing campaigns to engage your customer base, including copywriting and PR
  • oversee photo/video shoots, ensuring your imagery reflects your brand and appeals to your target market
  • design your print and digital marketing material
  • help you to achieve your business goals
  • design and/or improve your website & social accounts, ensuring more engagement and better conversion

Contact Sarah or Lorrie now to schedule your free consultation.



Why Choose Us?

We are a full service design and marketing agency that offers:
Sales &
Yield and Rate Strategies that Work
Yield & Rate
Content Creation
Content Creation
& Copywriting
Hospitality Staff Training
Branding & Design
& Design
Social Media
Web Design & Development
Email Marketing
Web Technology


Kind words from our clients.
Jon Peilow, Financial Director, The Castle Hotel & MD JRP Accountancy

I worked with Sarah and Lorrie for over 10 years at The Castle Hotel, Taunton and for a number of these years Sarah and I both sat on the board.

If you need a marketing company who really understand hospitality, look no further than Simply Sig. Sarah’s expertise in marketing strategy and delivering results are second to none and the average rate and occupancy levels we achieved at The Castle under her stewardship support this. Lorrie is a technical wizard, but coupled with her marketing and hospitality background she understands how the industry works and will make your website and digital marketing deliver results.

As a hotel owner, you will also benefit from people who know how hotel operations work because they have both been there!

Jon Peilow

Financial Director, The Castle Hotel
Managing Director JRP Accountancy